Brand Manager Oncology

Passion for Innovation. Compassion for Patients.

With over 120 years of experience and approximately 19,000 employees in more than 30 countries/regions, Daiichi Sankyo is dedicated to discovering, developing, and delivering new standards of care that enrich the quality of life around the world.

In Europe, we focus on two areas: The goal of our Specialty Business is to protect people from cardiovascular disease, the leading cause of death in Europe, and help patients who suffer from it to enjoy every precious moment of life.

In Oncology, we are driving innovation in solid tumours and blood cancers, founded on breakthrough science from our own labs in Japan. We aspire to create better tomorrows for people living with cancer and their loved ones.

Our European headquarters are in Munich, Germany, and we have affiliates in 15 European countries and Canada.

Brand Manager Oncology

The Position

The Brand Manager primary role is to lead the development and operationally manage the implementation of the product-specific marketing strategies for the Oncology business in Daiichi Sankyo Spain assets – pre and post launch- in Spain in line with the Brand Strategy.

Within this role, you will drive the operationalization of brand strategy at local level (including the implementation of marketing activities) in close collaboration with the country commercial and medical teams as well as the European marketing functions.

Key Responsibilities

• Strategy:
  
  
  • Lead the Brand Team with focus on cross-functional collaboration and the right implementation of the Brand Plan.
  • Acts as ambassador for the overall Oncology marketing strategy with focus on cross-functional collaboration and the implementation of marketing activities.
  • Contribute into the development of local launch strategies and objectives and ensure flawless execution of initiatives (offline and online) that provides value to our customers.
  • Actively participates and bring inputs into the business dialogue meetings on local and national level.
  • Facilitates the development and implementation of the overarching Oncology business & marketing strategy (budget & tactical plans) and contributes actively at EU level.
  • Drives the cross-functional brand planning and budget process (including the definition of CSFs and KPIs).
  • Ensures the right level of support for the customer-facing roles (e.g. materials, digital programs, CRM rigor, enabling support).
  • Acts as PMO for specific company initiatives and projects at cluster and - where relevant – pan-European level.
  • Delivers upon master marketing promotional items that best suits customer needs for all brands in close collaboration with the European Marketing functions.
  • Proactively identifies emerging new customer needs and translates them into tailor-made solutions and relevant initiatives using both qualitative and quantitative data.
  • Supporting the analysis, planning, execution, sharing of best practice, and insight generation related discussion in order to understand the breadth of insights, potential impact, and to encourage cross functional dialogue.
  • Develops strong relationships with identified target customers on the basis of trust and perceived added value to the customer.
    
    
• Planning & Support:
  
  
  • Support development and drive implementation of a tactical customer-centric stakeholder engagement plan in alignment with the cross functional team.
  • Proactively monitor relevant activities at Country level and adjust the engagement plan as needed to achieve the overall objectives.
  • Is able to analyze complex sales and market data and discern trends/ input into forecast.
  • Ensure budget tracking and control.
  • Drive identification of scientific/commercial materials required to effectively conduct scientific exchange and beyond in close collaboration with the medical department    .
  • Take personal ownership for maintaining an expert understanding of all relevant clinical information for the brands of Daiichi Sankyo Spain BU Oncology, competitors and therapeutic areas.
  • Drive development and implementation of marketing programs, trainings and initiatives, ensure review and approval of campaigns compliant with local Code of Practice and internal policies and procedures.
  • Proactively seek to detect opportunities, identify risks and understand competitor activities, strategies and programs in the area of product marketing, and ensure that this competitive intelligence is shared broadly within the organization.

Skills and qualifications

• University Degree in Science/Pharmacy.
• Strong experience in marketing in pharma industry, at least 3-5 years.
• Experience of launching multi-indication products in Specialty Units, with preference in Oncology and in breast cancer.
• MBA or Post graduate qualification in Marketing.
• Ability to analyse complex data and gain relevant insights.
• Strategic mindset and results orientated focus.
• Strong project management skills.
• Highly innovative and creative.
• Passionate of new technologies and digital transformation.
• Broad knowledge of medical affairs, market access and pricing/reimbursement responsibilities in the Spanish pharma environment.
• Hands-on in style, proactive approach, willing to ‘pitch in’ to get things done, accountability.
• Strong communication and leadership skills.
• Used to work in a matrix organization in cross functional collaboration with other functions, enjoying team work and having the ability to lead without authority.
• Aptitude in influencing, gaining consensus, and overcoming resistance by presenting a powerful case for implementing new initiatives.
• Native Spanish and fluent in English (written and spoken).
• Position is office-based in Madrid, willingness and ability to travel.

Why work with us?

Working at Daiichi Sankyo is more than just a job – it is your chance to make a difference and change patients’ lives for the better. We can only achieve this ambitious goal together. That is why we foster a culture of mutual respect and continuous learning, with a strong commitment to inclusion and diversity. Here, you will have the opportunity to grow, think boldly, and contribute your ideas. If you have a proactive mindset and passion for addressing the needs of patients, we eagerly await your application.

For more information: www.daiichi-sankyo.es